Atlanta printing

Online orders receive free shipping for Atalnta.  Both full color business cards and postcards along with our new online label center has made it much easier to order and make re-ordering a snap.

A Promotional Sticker Can Function
in Two Important Capacities:

1. As a fun, promotional product – A giveaway that is attractive to your clients/prospects, resulting in the sticker being applied to a visible location such as their car. The “volunteer sales force” this creates then proceeds to drive around promoting your company or product to the world.
2. Stickers are also a vehicle or medium that are used to deliver information to prospects and customers. There are two sides to every sticker and not utilizing the back side is like paying for advertising space and then leaving it blank or only using half of what’s available. Would you print a six panel brochure and leave three of those panels blank?

By linking these two functions you can instantly see the cost advantages and effectiveness of this medium. You have information that you want to put and keep in prospects and customers hands. If you want to build your database, perhaps, print a survey, entry form, or subscription card. If you want to mail announcements, news, and advertising, the back of your sticker is a format that won’t be ignored and costs as little to mail. By using a well designed sticker you can easily accomplish these goals and more.

Designing Your Promotional Sticker (the product)

There are two separate design objectives your sticker needs to address. Both involve grabbing the attention of your prospects:

1. The sticker needs to attract your prospect. It needs to have a perceived value which keeps it out of the trash and increases the possibility of being applied to a visible location like a car, notebook, window, helmet, etc.
2. Secondly, once applied, the sticker needs to attract and be visible to everyone else.

The design of your sticker must work in both of these capacities. The sticker design must be eye-catching from two feet away while still on it’s backing paper as well as eye-catching (and legible) from a longer distance.

An effective sticker must be very simple in design. It needs to convey an impression quickly, clearly, and often from a distance. Advertising and further information belongs on the back of the sticker and in other mediums.

Try out FSMprint online or give us a call 954-239-9733, we are always happy to answer questions and give quotes.